Effects of employees’ opportunities to influence in-store music on sales: Evidence from a field experiment

The effects of in-store music on consumer behavior have attracted much attention in the marketing literature, but surprisingly few studies have investigated in-store music in relation to employees. By conducting a field experiment in eight Filippa K fashion stores in Stockholm, Sweden, we investigate whether it is beneficial for store owners to give employees more opportunities to influence the in-store music. We randomly assigned the stores into a treatment group and a control group, with the employees in the treatment stores having the opportunity to influence the in-store music through an app developed by Soundtrack Your Brand (SYB). The experiment lasted 56 weeks and sales data were also gathered 22 weeks before the experiment, resulting in a total of 4626 observations. Our results show that sales decreased by 6% when the employees had the opportunity to influence the music played in the store, and the effect is driven by a reduction in sales of women's clothing. Interviews with the employees revealed that they had diverse music preferences, frequently changed songs, and preferred to play high-intensity songs. Employees thus seem to make choices regarding the in-store music that reduce sales, implying that store owners might want to limit their opportunities to influence the background music.     

The role of innovation in venture capital: empirical evidence from European Union and EFTA countries

This article investigates the effects of innovation attempts on the venture capital and investment activity in the cases of the selected European Union plus European Free Trade Agreement countries using annual panel data and by controlling for real income growth and business sophistication. Our findings suggest that innovation has positively significant effects on venture capital in the cases without opt-out countries (United Kingdom and Denmark); however, these effects become negative in the cases with opt-out countries. Policy implications are provided in the conclusion section of this study.     

社会资本与超额在职消费：激浊扬清还是推波助澜

作为企业治理的重要问题之一，代理成本诱发超额在职消费引起各界广泛关注。文章以2007-2019年A股上市公司为初始样本，考察我国各省社会资本水平差异对超额在职消费影响。研究表明，社会资本显著提高超额在职消费，起到推波助澜的负面效用；进一步研究表明，公司治理水平维度上通过提高机构投资持股比例、短期债务融资比例及扩大独立董事比例和监事会规模均能抑制社会资本加剧超额在职消费的负面效用，公司治理环境维度上通过强化企业内部治理环境、加快市场化进程亦能削弱社会资本对超额在职消费的“推波助澜”。以上结论为社会资本利弊之争提供有益补充，亦凸显非正式制度与正式制度的治理替代效应，同时为企业完善内部治理水平及政府优化制度环境与规则治理以抑制社会资本负面效用提供一定借鉴。     

Promotion and Prevention Contracts in Industry Level Firm to Firm Dyad

ABSTRACT

Purpose

This article aims to introduce and distinguish two features of contract design – prevention and promotion contracts – and compares their effects on opportunism within the distributor–supplier relationship. It also examines the moderating role of ex post contract enforcement strategies.     

Environmental sustainability practices and exports: The interplay of strategy and institutions in Latin America

We integrate institutional economics with stakeholder theory to examine the antecedents and outcomes of Environmental Sustainability Practices (ESP) for small and medium enterprises in Latin America. We find that these firms primarily engage in ESP to succeed in export markets. We also find that this is especially true when firms demonstrate organizational agency by adopting complementary strategies such as obtaining international quality certifications to develop credibility among stakeholders. Lastly, their cause receives a further boost when they are based in institutional environments that are known for strong democratic voice and accountability mechanisms. In elucidating the interplay of strategy and institutions, we suggest the need to better integrate organizational agency into institutional theory and institutional environment into stakeholder theory.     

Female franchisees; a lost opportunity for franchising sector growth?

Abstract

The purpose of this study is to investigate why female franchisees are under-represented in franchise ownership. A qualitative approach was adopted using a collective, instrumental case study of 30 female franchisees. A number of different types of influences were identified in the literature and then elucidated and assessed. It was found that push and pull factors, work–family life balance, franchising sector characteristics and external influences act as variable incentives and disincentives among female franchisees’ selection of the franchise business model with different levels of risk-taking propensity. The marketing efforts of franchises would be more effective if the way in which the identified influences that impinge on the selection of the franchise business model informed the prospecting of potential female franchisees. A further need is identified for franchises to adjust their recruitment programmes to reflect the variable effect of incentives and disincentives at different levels of capital investment. Limited research specifically examines the selection of the franchise business model by female franchisees with various levels of risk-taking propensity and identifies the nature of influences that act as incentives and/or disincentives on that selection decision.     

US small retail businesses’ perception of competition: Looking through a lens of fear,confidence, or cooperation

The U.S. retail industry has undergone dramatic changes, leading to the closing of brick-and-mortar retail stores on a large scale. Understanding perceived market competition among small retail businesses may help explain why certain businesses survive or fail in the altered retail environment. This study investigates small retail businesses' perceptions of competition within/outside the community, underlying reasons for their perceptions, and variations in perceptions by different business characteristics. Contrary to common expectations, we found that more than half of businesses interviewed were optimistic in the face of competition. Our data reveal two salient underlying reasons for pessimism and five for optimism. These perceptions tended to differ by operational locality (urban clusters vs. urban areas), business revenues, and innovativeness. Based on the findings, we developed propositions and a framework of small businesses' perceived competition and sustainable competitive advantage. We discussed theoretical and practical implications for small retail businesses’ sustainable growth in the challenging retail environment.     

Enrichment for retail businesses: How female entrepreneurs and masculine traits enhance business success

Studies indicate that more male entrepreneurs are pursuing business ventures than their female counterparts. Latterly, there has been increased research interest in female entrepreneurs and their positive contribution to the retail economy. The main purpose of this study was to examine how some specific masculine traits can be enculturated into individuals (i.e. female entrepreneurs). The study also reviewed literature that discussed reasons which hinder female entrepreneurs in the retail world. The reasons range from being risk averse, being too agreeable and being overly anxious about failure. Through qualitative research exploration of female entrepreneurs, semi-structured interviews were undertaken to examine and understand their experiences. Themes which emerged from questioning the ten female entrepreneurs enabled the researcher to construct a theoretical framework. Analysis of the content findings showed that female entrepreneurs were indeed willing to adopt specific masculine traits. The result of this investigation is that through implementing specific masculine traits, female entrepreneurs have greater chances of success in their retail businesses. Although the research presented valid findings regarding the benefits of masculine traits on the retail industry, the research was limited by the sample size and the location of the research. This contribution remains unique in the way that it provides valuable information to the retail industry about the process of overcoming failure through enculturating masculine traits into female entrepreneurs.     

大数据视域下的企业孵化生态建设

论文以生态系统理论讨论分析企业孵化生态,有助于解决当前可持续创业中的问题。目前企业孵化生态建设主要有科技研究、市场开发和商业应用三大部分。这些企业孵化生态组成部分不仅使企业孵化的功能逐渐完善,在网络平台上也已具备了基本的信息技术服务。市场开发和商业应用已经汇聚了人财物的产供销价值链,逐渐向多元化、多模式、多机制的发展方向过度,为打造出全过程、多层次、立体化的企业孵化生态系统提供建设性方案。     

Identifying the ‘knowledge base’ or ‘intellectual structure’ of research on international business, 2000–2015: A citation/co-citation analysis of JIBS

The purpose of this study consists in analyzing the existing literature on international business from all the research papers published in Journal of International Business Studies (JIBS) during the period of time comprised between 2000 and 2015. The authors apply bibliometric methods to that end –in particular, document citation and co-citation analyses (DCAs)– so that they can try and identify the main research lines within the aforementioned scientific field or domain; in other words, the ‘intellectual structure’ of the discipline examined. Social networks analysis was also used to carry out the representation or visualization of such structure or knowledge base. The highly interdisciplinary nature of the research undertaken, since the study field still keeps its characteristic diversity and interdisciplinarity or the need to integrate a variety of theoretical frameworks or approaches into the development of a widely-accepted theory about the field under study become evident. Amongst these theories would be the new institutional theory, the strategic theory or perspective or others such as the transaction cost theory or the agency theory, applied to the context of internationalization and to the field of international business, on whose integration the future development of this field may largely depend.